Sony Viao launches in India

July 30, 2007 in Business, Digital Life

<p><img border=”0″ src=”http://stylestation.typepad.com/photos/uncategorized/2007/07/30/sony.jpg” alt=”Sony” title=”Sony” style=”margin: 0px 5px 5px 0px; float: left;” /> SONY VIAO<a href=”http://www.techgadgets.in/laptop/2007/26/sony-india-introduces-vaio-cr-notebooks-in-a-variety-of-colors/”> launched</a>&nbsp; new CR series in India. Masaru Tamagawa, Managing Director, SONY India says, “Just like the car you drive, notebooks today are an extension of your personality. As such, users expect their notebooks to reflect their creativity and individuality, as well as handle their other multi-tasking computer functions.”</p>

<blockquote><p>
According to Mr. Sachin Thapar, Head – Sales &amp; Marketing
for IT, Sony India it is important to mix the festival colours with the spirits
of the youth. &quot;We are targeting youth this festive season with our über-hip
range of colourful notebooks. Besides vibrant colour palette we are also
offering 0% finance scheme. -<a href=”http://economictimes.indiatimes.com/ET_Features/The_Sunday_ET/Marketers_gear_up_for_Onam/articleshow/2241482.cms”> Economic Times</a></p></blockquote><p>he notebooks range from Rs. 65,990 to Rs. 54,990.&nbsp; According to <a href=”http://www.hindu.com/2007/07/26/stories/2007072660932000.htm”>The Hindu</a>,
The loaded laptops in sleek new colors are targetted at the youth and
double SONY’s market share of notebooks in India. Sony currently enjoys
a 5.6% share of retail notepad sales.</p>